Have you ever thought about creating a physical product? The task seems a bit overwhelming to most of us. Today’s guest took the overwhelming tasks of product creation to a whole new level. Not only did she hone in on her target customer, but she ran a successful Kickstarter campaign to validate her idea! Simply brilliant!
Today, we are talking with Mariah Clark. She’s been designing bags for more than 6 years and prior to that, she has spent more than 25 years working with yarn. She has a degree in Apparel Design from Virginia Tech and she even spent time in Paris, studying couture sewing! She is the owner of Stitch Amour, a brick and mortar yarn shop in Waynesboro, VA. Her new venture is Laurie Laine knitting bags. She’s here today to talk about the design process, the Kickstarter campaign and the popular Duo bag!
Listen to the episode as Kara and Mariah discuss:
You can pre-order the Duo bag at www.laurielaine.com.
Do you love working with beautiful yarns? And have you ever wondered what goes on behind the scenes at a yarn manufacturing company? Then join Kara Gott-Warner as she goes one on one with her guest for today, Amy Gunderson. The topic of today’s discussion is the yarn industry and Amy has a few insider tips for you!
Amy, who lives in Charlotte, North Carolina, is the creative director for Universal Yarn. When she's not at her day job, she spends her time doing freelance design work for a number of publications, as well as doing tech editing for indie, knit and crochet designers. She's also a freelance graphic designer, focusing mostly on crochet charts. She is the author of two books and has been published in most major knit and crochet magazines, including Creative Knitting and Crochet. She's also done some teaching and article writing for magazines. On today's show, Kara asks Amy for her perspective on the yarn industry.
Join Kara and Amy as they discuss:
Amy on Ravelry: Amy Gunderson
Free giveaways from Universal Yarn: www.powerpurlspodcast.com/universalyarn
Amy's blog: www.universalyarn.com – go to the Blog option.